2011 started with a huge change in advertising and our commitment until the end of this year is to fulfill most of our advertiser's needs enhancing our premium services not only in quality but also in quantity.

Current situation
In the last 2 months (especially after the introduction of Micro ads) there was an unexpected and extremely beneficial growth in the amount of advertisers that use our services and we're very proud and happy about it because that's the confirmation we had that we can provide the desired high quality they seek. This exponential growth prescribes us to make the needed changes in order to make our services even better for those who actually pay our members.

The feedback from our advertisers shows that, while they are happy with the results they get, they are not satisfied with the fact that we offer permanent standard exposure advertisements for free, because they are even more effective than the majority of the ads they purchase. Additionally they are unhappy with the lack of an option for them to purchase a permanent exposure. We understand that they are actually right to consider that the current situation is somewhat unprofessional and we need to make changes to meet again the high quality standards that we always provide.

The solution
We could remove completely the permanent advertisement but we know that this would affect in a negative way the earnings of the users who have referrals. So, our marketing and financial teams worked out the best possible solution to unite effectively again the two worlds (advertisers and viewers). From now on we will offer a new type of exposure: The "Fixed exposure". This will replace the way we expose the current permanent advertisements with a new type of exposure which will offer a 5 seconds visualization per click in a permanent base. The click value will be the same as the current value of Micro exposure.

The problem was that even with the new way of exposure the price for an advertiser to add a place in the fixed ads for a month in his/her portfolio would be too high due to the fact that it must cover all the referral earnings. The only feasible option to keep the price in a reasonable level is to reduce the referral click value. Because the great majority of our users who have referrals depend on the rental system and they pay for this service, it’s perfectly understandable that we cannot and will not change the rented referral click value which will remain the same as the standard exposure click for the new fixed exposure ads. This means that the only way to keep a low price for this new service is to reduce the direct referral click value. While the easy way would be to reduce the value of the direct referral click for everyone, we won’t do so. The values per direct referral click for the fixed ads will be:
- Standard members: $0.0005
- Golden members: $0.005
- Golden members with a Golden Pack: $0.01

All the click values for the other types of exposure will remain the same.

The fixed advertisement, although they'll behave as Micro Exposure ones, will show in your click charts and count towards point 3.7 of our Terms of Service as before. Also, as explained above, they'll offer the same commission for your rented referrals and a bonus commission for your direct referrals.

Make it even better for advertisers
All these strategical changes will improve the quality of our services towards the advertisers, but how can we make them even happier? It’s easy! We will just offer cheaper advertising click packs for the types of exposure that our advertisers prefer the most. From now and on all exposure types will have lowered prices and 3 new higher packs for each.

The new prices, depending on the type of exposure, were lowered from 10% to an amazing 35%.
This will cause an amazing new quantity of available daily advertisements which will reflect our efforts to please both our users and advertisers.

Motivate our users
While all the above changes will result in an explosion regarding the number of available advertisements which would be enough to motivate everyone, we have some more surprises for all of you who click and view the ads to make sure that you will stay inspired.

From now and on all the ads no matter the type of the exposure will provide the user with a “ticket” and an opportunity to earn $0.50 each hour. Previously only the standard and extended exposure ones would. Not only this is great but the amount of hourly prizes are now doubled.

Since the standard members are the backbone of NeoBux we would like to make them feel a little bit like golden. This is will be announced and implemented on our non-official birthday coming soon.

Bottom Line
Our advertisers now have a more ethical distinction between their advertisements and hours and a wonderful new discount on advertisement click packs that can go up to 35%.

There are many other requested changes and features that our advertisers kindly suggest and most of them are perfectly valid and will be implemented throughout the year and properly announced at that time.

The growth on new advertisements will be beneficial for our users and advertisers and this is only the beginning as many wonderful new ideas and options will soon be unveiled.

New fixed advertisements and new advertisement prices are already available.

Note: FAQ, help page, terms of service and other pages will be updated to reflect the new changes in the next hours.